Welcome to BM7
Example Curriculum
Unit 1
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Unit 2
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Unit 3
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Unit 4
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- Unit 4.1 - Introduction to marketing
- Unit 4.2 - Marketing planning
- Unit 4.3 - Sales forecasting (HL only)
- Unit 4.4 - Market research
- Unit 4.5 - The seven Ps of the marketing mix (1) - Product
- Unit 4.5 - The seven Ps of the marketing mix (2) - Price
- Unit 4.5 - The seven Ps of the marketing mix (3) - Promotion
- Unit 4.5 - The seven Ps of the marketing mix (4) - Place
- Unit 4.5 - The seven Ps of the marketing mix (5) - People
- Unit 4.5 - The seven Ps of the marketing mix (6) - Processes
- Unit 4.5 - The seven Ps of the marketing mix (7) - Physical evidence
- Unit 4.6 - International marketing (HL only)
Unit 5
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BM IA
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